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Oasis Craft Kitchen

Artisanal dips and sauces
The brand
Oasis Craft Kitchen is known for its innovation using plant-based ingredients. From hummus to salsa, and even cashew based dips, they took an old and lackluster food into the modern era of health and wellness, where great taste and sustainable sourcing comes at the forefront of every product.
Process
Upon contacting us, OCK had just acquired new management and a new logo as the first step to transitioning from a boring hummus manufacturer into an exciting drinks and dip company. We worked together on developing tens of product lines, and hundreds of individual flavor variations. These are some of our favorites.
PACKAGING • PRESENTATION DESIGN • WEB ASSETS
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• Super Seed Hummus •

Oasis Craft Kitchen was one of the first ever to launch a green chickpea hummus. To inform customers about the ingredient, we created a creative 50/50 label design where the right half of the front and top label had informative copy on why green chickpeas are better than normal chickpeas. The left half retains the OCK visual identity of abstract floral patterns with an oversized ingredient visual.

• Sunflower Seed Dip  •

Oasis Craft Kitchen wanted to disrupt the refrigerated dip category by utilizing an ingredient that is seldom used. This is how we came up with our Sunflower Seed Dip. To visually emphasis the plant-based nature of the product, we utilized abstract floral patterns and introduced the oversized sunflower seed into the packaging design.

32 OZ VERSION
24 OZ VERSION
• Green Chickpea Hummus •

Oasis Craft Kitchen was one of the first ever to launch a green chickpea hummus. To inform customers about the ingredient, we created a creative 50/50 label design where the right half of the front and top label had informative copy on why green chickpeas are better than normal chickpeas. The left half retains the OCK visual identity of abstract floral patterns with an oversized ingredient visual.

• Aloe Vera Cubes •

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•Hemp Salad Dressing•

Oasis Craft Kitchen was one of the first ever to launch a green chickpea hummus. To inform customers about the ingredient, we created a creative 50/50 label design where the right half of the front and top label had informative copy on why green chickpeas are better than normal chickpeas. The left half retains the OCK visual identity of abstract floral patterns with an oversized ingredient visual.

•Thai Sauce•

Thai Sauce was a healthy guilty free indulgent snack that Oasis Craft Kitchen created for the kids (and the adults who buy it). Utilizing brighter color palates, it introduced whimsical fun and portrayed a touch of sweetness to the design, which perfectly aligns with the product itself. The brand identity of abstract floral patterns with oversized ingredient visuals were.

•Chia Pudding 12pack Case •

Chia pudding was a healthy guilty free indulgent snack that Oasis Craft Kitchen created for the kids (and the adults who buy it). Utilizing brighter color palates, it introduced whimsical fun and portrayed a touch of sweetness to the design, which perfectly aligns with the product itself. The brand identity of abstract floral patterns with oversized ingredient visuals were still utilized.

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